Last update date: July 25, 2025

This Privacy Policy applies to https://thealchemic.com (“Alchemic”), owned and operated by Novechon Technology Private Limited, an Indian private limited company. This Privacy Statement describes how https://thealchemic.com collects and uses the personal information you provide. It also describes the choices available to you regarding the use of, your access to, and how to update and correct your personal information.

Novechon Technology Private Limited complies with the Digital Personal Data Protection Act, 2023 (DPDP Act), the Information Technology Act, 2000, and other applicable Indian data protection and IT security laws. Alchemic is committed to protecting the security and integrity of all personal information collected by or disclosed to Alchemic.

In compliance with applicable Indian laws, Alchemic commits to resolve complaints about our collection or use of your personal information.

Individuals with inquiries or complaints regarding this Privacy Policy should first contact Alchemic’s Grievance Officer:

• Prashant Maurice Dhara
• Grievance Officer
• Novechon Technology Private Limited
• 81A, Kalpataru Habitat, Dr. S. S. Rao Rd, Parel, Mumbai – 400012, Maharashtra, India
• Email: hello@thealchemic.com
• Phone: +91 81977 11739

As per the DPDP Act, we will address grievances within 7 days.

In non-United States jurisdictions, an IP address may be classified as personal information or personal data under applicable laws; therefore, to the extent that Alchemic collects IP addresses, Alchemic will collect, use, maintain, secure and/or disclose IP addresses in accordance with applicable Laws.

Alchemic will disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or similar legal process.

General Information

This Privacy Policy applies to the website www.thealchemic.com, as well as Alchemic’s related products and services, including mobile applications, WhatsApp integrations, and API-based services.

Alchemic strives to conform its privacy practices, policies, and procedures with all applicable Indian laws, codes, regulations, and industry standards. Participation in any survey(s) or research conducted via Alchemic is completely voluntary. This policy identifies the personal information Alchemic collects; how such information will be used and protected; and your rights.

Information collection and use

Registration

In order to use this Web site, you must first complete the registration form and create a username and password. During registration, you are required to give contact information (including email address). We use this information to contact you about the services on our site in which you have expressed interest. After registering with the site, we use your email address to provide you with a series of “Ongoing Communications and Product Updates” (see “Communication from the Site”). These communications are used to give you a better understanding of the site, what it offers, and how it is best utilized. As always, you have the option not to receive these types of communications.

Data collection

Alchemic collects limited technical data (IP, cookies, etc.) but not sensitive personal data for its own purposes. All data collected through Alchemic is owned solely by the client (Alchemic’s customer), and Alchemic only processes data on behalf of the client. Alchemic does not collect sensitive personal data. Data collected may include personal information respondents provide in surveys, interviews, or other research studies, strictly as defined by the client’s study design.

Uses of information

Any information shared with Alchemic during the creation of a survey is owned solely by the administrator of that survey. By the nature of how our service works, surveys need to be shared via a URL on the Internet. We provide the option to password-protect your surveys if they contain sensitive content. Email addresses uploaded to the system for the purpose of sending survey invitations and email communication are owned solely by the survey administrator. We will never share any information uploaded to the system with any 3rd parties. Data collected through surveys is owned solely by the survey administrator. By default, the data is only accessible by providing a username and password and logging into the site. There is the option to share online reports via a URL from the administrative account. The survey administrator controls this option. We will never use any of the data collected. Alchemic may collect the Internet protocol address (the IP address) that is publicly available on your computer. The IP address is not collected for the purpose of tracking or monitoring your activity on the Internet.

Communications from the site

Alchemic will send:

• Service-related announcements (e.g., billing confirmations, account updates)
• Essential operational communications
• Product updates and enhancements

Clients and respondents may opt out of promotional communications, but may not opt out of service-related announcements.

Information sharing and disclosure

Personally identifiable information sharing with partners

We do not share any personally identifiable information with any third parties except as indicated below. If a user specifically requests a service from one of our partnering companies, their personally identifying information will be shared. The partnering company may contact them directly regarding their inquiry. Any requests of partnering companies are initiated solely by the user, and it will be clearly indicated that a partnering company offers the requested service. We may use the third party research panel providers to provide survey respondents for clients who request online survey panels. When you request access to such an online survey panel, your contact information will be shared with third-party research panel providers as necessary for them to provide that service. Third-party research panel providers are prohibited from using your personally identifiable information for any other purpose. We use a third-party service provider to host chat support on our site. When you request live chat support, your contact information will be stored by the service provider as necessary for it to provide its service. The service provider is prohibited from using your personally identifiable information for any other purpose. We use outside credit card processing companies to bill you for goods and services. These companies do not retain, share, store or use personally identifiable information for any other purposes.

In certain situations, Alchemic may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or similar legal process. If Alchemic is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personally identifiable information, as well as any choices you may have regarding personally identifiable information.

Choice / opt-out

If you no longer wish to receive our product updates, you may opt out of receiving them by following the instructions included in each product update email.

Tracking technologies

As is true of most web sites, we gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. We do not link this automatically collected data to other information we collect about you. Alchemic and its partners use cookies or similar technologies to analyze trends, administer the website, track users’ movements around the website, and to gather demographic information about our user base as a whole. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or functions on our website or service. Our third party partner may use technologies such as cookies or similar technologies to gather information about your activities on this site and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may opt-out. Please note this does not opt you out of being served ads. You will continue to receive generic ads.

Testimonials

We display personal testimonials of satisfied customers on our site in addition to other endorsements. With your consent, we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at hello@thealchemic.com.

Import contacts

You can import contacts from your email account address book to invite them to take part in surveys. We collect the username and password for the email account you provide and will only use such information for the purpose of inviting contacts to take part in surveys.

Access to personally identifiable information

Upon request Alchemic will provide you with information about whether we hold any of your personal information. If your personally identifiable information changes, or if you no longer desire our service, you may update, delete or cancel your account at any time by logging into the system and clicking on the “My Account” link. Options for updating your profile and account cancellations are available. We will respond to your request within a reasonable timeframe.

Data retention

We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Security

The security of your personal information is important to us. When you enter sensitive information such as credit card number on our order forms, we encrypt that information using secure socket layer technology (SSL). We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Links to 3rd party sites

Our Site includes links to other Web sites whose privacy practices may differ from those of Alchemic. If you submit personally identifiable information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any Web site you visit.

Single sign-on

You can log in to our site using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign up form. Services like Facebook Connect give you the option to post information about your activities on this Web site to your profile page to share with others within your network.

Changes in this privacy statement

If we decide to change our privacy policy, we will post those changes to this privacy statement and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage prior to the change becoming effective.

Third parties and data

We use certain trusted third parties (for example, providers of customer support and IT services) to help us provide, improve, protect, and promote our Services. These third parties will access your information only to perform tasks on our behalf in compliance with this Privacy Policy, and we’ll remain responsible for their handling of your information per our instructions. As such, all third parties that Alchemic works with must be in compliance with our Privacy Policy.

We may disclose your information to third parties if we determine that such disclosure is reasonably necessary to (a) comply with the law; (b) protect any person from death or serious bodily injury; (c) prevent fraud or abuse of Alchemic or our users; or (d) protect Alchemic’s property rights.

Contact us

If you have any complaints or concerns about this Privacy Policy, you may contact:

• Prashant Maurice Dhara
• Grievance Officer
• Novechon Technology Private Limited
• 81A, Kalpataru Habitat, Dr. S. S. Rao Rd, Parel, Mumbai – 400012, Maharashtra, India
• Email: hello@thealchemic.com
• Phone: +91 81977 11739